AT&T Lead Channel Manager – Sales Collateral & Graphic Design for Public Safety - (FirstNet) in Vienna, Virginia
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Responsible for designing and developing compelling sales collateral to support channel marketing programs in order to enhance the productivity, revenues, and profitability of channels. Focused on sales collateral for direct sales and channel sales
This position is viewed as the foremost expert within the channel discipline and as an acknowledged authority within the organization.
Key Roles and Responsibilities:
Creative designer and writer for sales collateral.
Fully understand value proposition and use cases
Works collaboratively with product, the field sales team and the Public safety market development team.
Responsible for developing compelling content for sales to use in direct sales and channel sales
Manages a sales content library of assets and keeps it fresh.
Works with partners for joint content development
Work closely with product and solutions team for new features, capabilities and be able to articulate them into a concise value proposition
Build customer facing sales content on mobility value proposition for government and public Safety accounts
Conceptualizing, designing, managing campaigns around compelling content to increase prospective customers path to purchase
Helping managing content library and content strategy relevant to gov't and public safety vertical for sales
Understand which content is being leveraged in the sales process
Design and manage a solid proposal template for sales.
Leverage and seek customer testimonial content to be leveraged in all channels for sales content (i.e. Digital, print, social, etc)
Digital Marketing Experience and up to speed on latest digital marketing trends
Ability to turn around high quality images, video and graphic design work quickly
6+ years experience in channel marketing programs
Graphic Design skills
Adobe Photoshop and advanced adobe tools
Requires advanced knowledge of marketing field
Proven ability to think creatively
Data Analytics capabilities
Expert Excel and Powerpoint skills
Strong technical writer
Must attend citizens academy
Applies advanced principles, theories and concepts
Government Wireless sales and marketing experience
Ability to pass a background check and drug screen
Bachelor or masters degree in marketing preferred
Knowledge of Public Safety and Gov't Vertical preferred.